When you subscribe to the TrySome email list or buy a product through the website, you’re not only showing us your great taste but you’re also making a secure, protected purchase. We use security tools to make sure that there is no possibility of identifying an individual participant in the reports that we create for our clients. For example, we combine the responses we collect from you with the responses of others to produce “aggregated” reports.
During the registration process or as part of a research survey, you provide us with information about you and others in your household. This may include your name, mailing address, telephone number, and email address. You also provide us with demographic information such as gender, birthdate, marital status, occupation and other information. Through your participation on TrySome, we collect your behaviour and preference data. “Behaviour data” is when, why or how you do things such as how frequently you shop for groceries. “Preference data” means the choices you make such as which breakfast cereals you buy.
We may also administer surveys to some members. These surveys request additional market research information and help us better understand consumer behaviour, use, and trends. Your participation in a survey is always voluntary, and you therefore have a choice whether to provide the requested survey information.
Why do you need my info?
A couple reasons:
- We use your data to help emerging ethical brands make informed decisions on how to improve their products.
- To send email updates: The email address you provide will be used to send information and updates pertaining to our website and special offers on sustainable products. We use this info to make discovering new products easy for you.
- To improve our website: We’re focused on continually improving our website and the information and feedback we receive from you will help us do just that.
How we use the information you provide us?
After you join TrySome, we use the information we collect to create a variety of research insights for our clients. We use tools and methods to make sure that there is no reasonable possibility of identifying an individual participant in the reports that we create for our clients. For example, we combine the responses we collect from you with the responses of others to produce “aggregated” reports. We also create scientific reports based upon modeled information. “Modeled information” is data we have developed based upon demographic and behavioral characteristics (like your gender, age, and purchasing habits) to predict what people with similar or matching characteristics would buy. This allows advertisers to identify the likely audience for a marketing campaign.
Our research insights help our clients improve their products, make choices about where and how they advertise, including on print, broadcast television, radio, online and mobile. Among other things, our solutions have helped clients:
- Understand which detergents appeal to households with pets
- Identify the types of breakfast cereals consumers in different demographic groups would be likely to buy
- Determine the audience that would be more likely to respond to a particular advertisement
We may also use the information for business purposes, such as data analysis, audits, developing new products, enhancing our Site, improving our services, identifying usage trends and determining the effectiveness of our communications.
If we combine non-personal data with personal data, the combined information will be treated by us as personal data as long as it is combined.
We will provide your personal data to a third party if the law requires it or if it allows us to exercise our legal rights or take action regarding potentially illegal activities, or to protect the safety or rights of any person or legal entity. If all or part of our company is sold, merged or otherwise transferred, we may transfer your information as part of that transaction and will take steps to ensure that your information is protected as described in this Statement.
Cookies are small files that store certain data on a device or computer. We use both session and persistent cookies on our recruitment and TrySome member website. Cookies, pixel tags, web beacons or similar technologies may be used on pages and HTML-formatted email messages to, among other things, manage users and to enhance your experience as a Tester. We may also use these technologies for security purposes, to facilitate navigation, to display information more effectively, and to better serve you with more tailored information, as well as for site administration purposes, e.g., to gather statistical information about the usage of our website in order to continually improve the design and functionality, to understand how users use our website, and to assist us with resolving questions regarding use of the website.
We Take Efforts To Secure Your Personal Information
Your account is protected by a password for your privacy and security. You need to prevent unauthorized access to your account and Personal Information by selecting and protecting your password appropriately and limiting access to your computer and browser by signing off after you have finished accessing your account.
We endeavor to protect the privacy of your account and other Personal Information we hold in our records, but we cannot guarantee complete security. Unauthorized entry or use, hardware or software failure, and other factors, may compromise the security of user information at any time.
If you have a security-related concern, please contact us at support (at) gotrysome.com.
475 Kent Avenue
Brooklyn, NY 11239
Support (at) gotrysome.com